Being a school marketer is one of the most essential but challenging positions that very few in the school community fully understand or appreciate.
The struggle is real to come up with fresh, engaging content for emails, social posts, ads, and blogs, not to mention the added “bonus” of having high expectations placed on you with limited budgets and little to no help.
Sound familiar?
Luckily, we now live and work in the era of ChatGPT and while this new technology is a game changer in many ways, users are quickly realizing that the results they get out are only as good as the prompts they put in.
In this blog post, we’ll share some specific prompt tricks on how to get the best results for some common content areas.
Before we dive into the specific examples, there are some general things to remember when prompting ChatGPT no matter what type of content you are creating to get the best results.
Ok now for the meat and potatoes…
Emails are an essential tool for communicating with parents and keeping them informed about your school’s events and activities. But crafting the perfect email can be a time-consuming process.
“You are a private school in Orlando, Fl. with a key focus on diversity, equity, and inclusion. I want you to write an automated email drip campaign consisting of 4 emails, spaced one week apart, no more than 3 paragraphs each, to prospective parents who have visited our open house but have not yet applied. Their children would be potential elementary school students and each email should sequentially provide stronger awareness of the application deadline of Feb. 12th and also have clear calls to action. It should be a friendly but persuasive tone and I will give copy examples for context on the voice.”
Bright Idea: Consider using ChatGPT to generate different email subject lines and preview text. After you have edited your copy to perfection, paste it back in and ask to have “catchy” or “attention grabbing” headlines and preview text for this email.
We all know the power of social media for promoting your schools, and also know how everyone is vying to stand out on a saturated platform.
“Write me 2 social posts highlighting our community Diversity Fest event on campus this upcoming Saturday. Please make it fun and inviting for prospective families interested in private schools. We will need 1 with 150 characters for a Facebook post and 1 with 100 characters for an Instagram post.”
Bright Idea: Use ChatGPT to generate different captions and hashtags for different social media platforms. Each platform has its own style and audience, so tailor your messaging accordingly.
Blogging is a great way to tell your school’s story, provide valuable information to parents, and improve your website’s SEO.
“You are a small private day school in Tampa, FL. called ChatGPT Academy that has a mission statement of “to inspire students to become leaders with a passion for knowledge, global vision and innovation while developing character in a nurturing and diverse community”. Write a 1500 word blog post about the top 3 benefits of being a part of your school community will have on the audience’s children, with the audience being elementary school parents interested in private schools. Make the tone warm, welcoming, and persuasive and use key elements of the mission statement for context”.
Bright Idea: Use ChatGPT to generate different attention-grabbing introductions and headlines for your blog posts.
In conclusion, ChatGPT technology can be a valuable tool for K-12 private school marketing and communications directors who are looking for ways to create engaging and effective copy on a tight schedule.
By using ChatGPT to generate prompts for emails, social media posts, and blog posts, you can save time and effort while still producing quality content that resonates with your audience. With a little creativity and customization, ChatGPT can help you achieve your marketing and communications goals and showcase your school’s unique strengths and values all in seconds rather than hours.
Being a school marketer is one of the most essential but challenging positions that very few in the school community fully understand or appreciate.
The struggle is real to come up with fresh, engaging content for emails, social posts, ads, and blogs, not to mention the added “bonus” of having high expectations placed on you with limited budgets and little to no help.
Sound familiar?
Luckily, we now live and work in the era of ChatGPT and while this new technology is a game changer in many ways, users are quickly realizing that the results they get out are only as good as the prompts they put in.
In this blog post, we’ll share some specific prompt tricks on how to get the best results for some common content areas.
Before we dive into the specific examples, there are some general things to remember when prompting ChatGPT no matter what type of content you are creating to get the best results.
Ok now for the meat and potatoes…
Emails are an essential tool for communicating with parents and keeping them informed about your school’s events and activities. But crafting the perfect email can be a time-consuming process.
“You are a private school in Orlando, Fl. with a key focus on diversity, equity, and inclusion. I want you to write an automated email drip campaign consisting of 4 emails, spaced one week apart, no more than 3 paragraphs each, to prospective parents who have visited our open house but have not yet applied. Their children would be potential elementary school students and each email should sequentially provide stronger awareness of the application deadline of Feb. 12th and also have clear calls to action. It should be a friendly but persuasive tone and I will give copy examples for context on the voice.”
Bright Idea: Consider using ChatGPT to generate different email subject lines and preview text. After you have edited your copy to perfection, paste it back in and ask to have “catchy” or “attention grabbing” headlines and preview text for this email.
We all know the power of social media for promoting your schools, and also know how everyone is vying to stand out on a saturated platform.
“Write me 2 social posts highlighting our community Diversity Fest event on campus this upcoming Saturday. Please make it fun and inviting for prospective families interested in private schools. We will need 1 with 150 characters for a Facebook post and 1 with 100 characters for an Instagram post.”
Bright Idea: Use ChatGPT to generate different captions and hashtags for different social media platforms. Each platform has its own style and audience, so tailor your messaging accordingly.
Blogging is a great way to tell your school’s story, provide valuable information to parents, and improve your website’s SEO.
“You are a small private day school in Tampa, FL. called ChatGPT Academy that has a mission statement of “to inspire students to become leaders with a passion for knowledge, global vision and innovation while developing character in a nurturing and diverse community”. Write a 1500 word blog post about the top 3 benefits of being a part of your school community will have on the audience’s children, with the audience being elementary school parents interested in private schools. Make the tone warm, welcoming, and persuasive and use key elements of the mission statement for context”.
Bright Idea: Use ChatGPT to generate different attention-grabbing introductions and headlines for your blog posts.
In conclusion, ChatGPT technology can be a valuable tool for K-12 private school marketing and communications directors who are looking for ways to create engaging and effective copy on a tight schedule.
By using ChatGPT to generate prompts for emails, social media posts, and blog posts, you can save time and effort while still producing quality content that resonates with your audience. With a little creativity and customization, ChatGPT can help you achieve your marketing and communications goals and showcase your school’s unique strengths and values all in seconds rather than hours.
Being a school marketer is one of the most essential but challenging positions that very few in the school community fully understand or appreciate.
The struggle is real to come up with fresh, engaging content for emails, social posts, ads, and blogs, not to mention the added “bonus” of having high expectations placed on you with limited budgets and little to no help.
Sound familiar?
Luckily, we now live and work in the era of ChatGPT and while this new technology is a game changer in many ways, users are quickly realizing that the results they get out are only as good as the prompts they put in.
In this blog post, we’ll share some specific prompt tricks on how to get the best results for some common content areas.
Before we dive into the specific examples, there are some general things to remember when prompting ChatGPT no matter what type of content you are creating to get the best results.
Ok now for the meat and potatoes…
Emails are an essential tool for communicating with parents and keeping them informed about your school’s events and activities. But crafting the perfect email can be a time-consuming process.
“You are a private school in Orlando, Fl. with a key focus on diversity, equity, and inclusion. I want you to write an automated email drip campaign consisting of 4 emails, spaced one week apart, no more than 3 paragraphs each, to prospective parents who have visited our open house but have not yet applied. Their children would be potential elementary school students and each email should sequentially provide stronger awareness of the application deadline of Feb. 12th and also have clear calls to action. It should be a friendly but persuasive tone and I will give copy examples for context on the voice.”
Bright Idea: Consider using ChatGPT to generate different email subject lines and preview text. After you have edited your copy to perfection, paste it back in and ask to have “catchy” or “attention grabbing” headlines and preview text for this email.
We all know the power of social media for promoting your schools, and also know how everyone is vying to stand out on a saturated platform.
“Write me 2 social posts highlighting our community Diversity Fest event on campus this upcoming Saturday. Please make it fun and inviting for prospective families interested in private schools. We will need 1 with 150 characters for a Facebook post and 1 with 100 characters for an Instagram post.”
Bright Idea: Use ChatGPT to generate different captions and hashtags for different social media platforms. Each platform has its own style and audience, so tailor your messaging accordingly.
Blogging is a great way to tell your school’s story, provide valuable information to parents, and improve your website’s SEO.
“You are a small private day school in Tampa, FL. called ChatGPT Academy that has a mission statement of “to inspire students to become leaders with a passion for knowledge, global vision and innovation while developing character in a nurturing and diverse community”. Write a 1500 word blog post about the top 3 benefits of being a part of your school community will have on the audience’s children, with the audience being elementary school parents interested in private schools. Make the tone warm, welcoming, and persuasive and use key elements of the mission statement for context”.
Bright Idea: Use ChatGPT to generate different attention-grabbing introductions and headlines for your blog posts.
In conclusion, ChatGPT technology can be a valuable tool for K-12 private school marketing and communications directors who are looking for ways to create engaging and effective copy on a tight schedule.
By using ChatGPT to generate prompts for emails, social media posts, and blog posts, you can save time and effort while still producing quality content that resonates with your audience. With a little creativity and customization, ChatGPT can help you achieve your marketing and communications goals and showcase your school’s unique strengths and values all in seconds rather than hours.