Stop by our booth and say hello! Learn more about who we are and what we do.
Getting your school in front of the parents of today can no longer be siloed to one platform. Come chat about multi-channel digital marketing plans specifically curated for independent schools.
Plus, we are delightfully known for handing out 5-hour energies, granola bars, and of course Nerds clusters to keep the afternoons going, so don’t be shy!
What’s better than meeting an amazing new vendor at a conference and having the consultation and follow ups scheduled for when you get back to the office?
Have the consultation done WHILE your at the conference!
This way you can arrive home with a fully worked out proposal for services waiting for your review before your plane lands at home. And it only takes 30 minutes of chatting about your digital marketing needs and goals this year. It doesn’t get more efficient than that!
Definitely come see our special joint presentation with our own Jesse Meadow and Mrs. Nancy Lang, Head of School at The New School in Arkansas.
HOW A TUITION RESET INSPIRED TRUST, NURTURED COMMUNITY, AND INCREASED ENROLLMENT
Location: 407
Date: Thursday, Feb. 23, 11:00 AM
The New School, an ECE-12 day school in northwest Arkansas, designed, marketed, and implemented a tuition reset, making tuition levels consistent across K-12. This collaborative process- among TNS, administration, trustees, and the Schoolcraft Digital team- was in response to declining enrollment and input from families. To date we have reduced attrition by over 50% and increased enrollment by 24%.
Come hear our story and get an opportunity to reflect on your school and market.
Schoolcraft Digital was founded for one purpose, to help primary and secondary independent schools reach their prospective families and grow their enrollment using the best marketing strategies and tools available.
Having the single focus of marketing only K-12 private education gives us the ability to hone all the methods and tools used by large digital firms and format them to fit your marketing needs, not the other way around.
Being able to break the cycle of “random acts” of marketing is a normal goal for many admissions and marcom departments. Luckily, we build this habit through envisioning the whole year and strategizing marketing touches for just the right time & just the right place in the enrollment funnel.
We value our engaging partnership in the creative process since every school has a unique history, brand, and story to tell. Through this collaboration, we take on and design creative that tells that story, one chapter at a time, with captivating digital ads for every stage of the
enrollment funnel.
Having unique access to hundreds of data providers and placement platforms enables us to focus our approach holistically with
precision audience targeting every step of the way. We expand our partner school’s digital presence by placing their story in front of parents no matter where
they are online.
We focus obsessively on the most unique benefit of digital marketing: real-time analytics and optimization, ensuring marketing dollars are being spent as efficiently and effectively as possible.
