Business Development Associate / Sales Lead

Schoolcraft Digital is a K-12 Independent School digital marketing firm looking for a Business Development Associate. This position will be responsible for overseeing the day-to-day lead generation for our firm. Performing ongoing outreach to contacts at a variety of K-12 independent day and boarding schools that would benefit from our digital marketing services. Your daily duties will include contacting new prospects and following-up with existing prospects. Scheduling consultation calls between prospective clients and our senior management for them to close the sale. As a sales position, you will work with management to define and reach sales revenue goals on a monthly, quarterly and annual basis.

To be considered for this position, you must have a minimum of 1 years prior experience in the sales of digital media advertising or platform solutions.

This is a full-time remote position; however you must reside within the United States, east coast preferred.

Primary Responsibilities, Duties and Qualifications:

  • Outbound prospecting by phone, email and other methods
  • Sales experience. Closer with a proven track record in lead generation
  • Strong verbal and written communication skills; developing rapport quickly and building trust
  • Comfortable with calling individuals who have not shown previous interest in our service
  • Comfortable with using Microsoft Office and other standard office/remote applications (i.e Slack, Zoom, etc)


The following experience would be beneficial, but not required:

  • Familiarity with Independent/Private K-12 schools 
  • Familiarity with school admissions cycles and processes
  • Familiar with Salesforce and/or HubSpot
  • Advanced Skills with Excel
  • Spanish language fluency is a plus 


Are you the right candidate for this position? Ask yourself do you:

  • Like the challenge of managing and communicating to different personality types
  • Understand that relationships are the backbone to business and value every interaction as an opportunity to strengthen your relationship with the individual/prospect.
  • Take pride in your work and strive for quality results no matter the task. 
  • Consider yourself resourceful and having a mindset of being a “life-long learner” with a desire to troubleshoot problems and create solutions or “work-arounds”.
  • Are data and results driven


Work Environment:

The position is remote, it will require some needs unique to remote employment including but not limited to:

  • Access to high-speed internet, a cell phone that can support the company’s apps, and a computer (can be desktop).
  • Follow best practices for virtual meetings or calls, both for internal and client meetings. 
  • Self-disciplined and task-oriented with a strong sense of self accountability.
  • Some travel may be required for company retreats or conferences. (10%).



This position is full-time with a base annual salary at $41,600 with an uncapped commission structure.  

Benefits include:

  • 15 Vacation Days, Plus 8 Paid Holidays.
  • Unlimited sick, Personal and Bereavement time. 
  • Healthcare Compensation (QSEHRA)
  • Paid Parental Leave 
  • Professional Development Opportunities 
  • And did we mention “Work From Home”?


Schoolcraft Digital is an Equal Opportunity Employer. It is Schoolcraft’s policy to recruit, hire, train, and promote individuals without regard to race, color, religion, gender, gender identity, national origin, age, disability, marital status, sexual orientation, length of time spent unemployed, as well as other classifications protected by applicable laws.

Our mission is to create a safe workplace for ALL employees of varied backgrounds where everyone has an opportunity to succeed, learn, and grow as professionals and individuals. People of color, women, LGBTQ+ individuals, and veterans are strongly encouraged to apply.

To apply: send resume and cover letter to We will be reviewing applications on a rolling basis. Please feel free to reach out if you have any questions about the position or the company.